LB Homes is looking for an experienced and community-minded Business Development & Marketing Manager who understands the unique needs of long-term care—particularly within rural communities—and has a genuine passion for relationship-building. The ideal candidate thrives in a close-knit environment and excels at engaging both local and broader healthcare networks, providers, families, and community organizations to strengthen our census, expand our visibility, and enhance our impact.

At our long-term care facility in Fergus Falls, we believe in more than just providing care—we believe in building community. We’re proud to serve our neighbors with compassion, dignity, and a deep commitment to enhancing the lives of older adults. Our team is made up of people who care deeply about our Seniors, and we’re looking for someone who shares that heart.

• Develop and implement strategic plans to increase resident census and enhance community engagement.
• Develop marketing strategies that reflect the values of LB Homes and the needs of our community.
• Share our story through digital and print outreach.
• Build and maintain trusted relationships with hospitals, clinics, senior service organizations, etc. in Fergus Falls and beyond.
• Represent the facility at community events, health fairs, and networking opportunities across Otter Tail County.
• Oversee digital and print marketing efforts tailored to our audience.
• Collaborate with admissions and clinical teams to ensure smooth transitions and positive resident experiences.
• Analyze referral trends, market data, and community needs to inform outreach strategies.

Compensation Structure: $70,000 – $80,000 Annual Base Salary + Bonus based on experience.

Status: Full-Time Days

For more information:  lbhomes.org/careers